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Reputation Marketing Rockford Illinois

Your online reputation is important.  Ten years ago the buzzword and way to pickup easy business was to ask for referrals.  These days, equally important is that you have a stellar reputation online. With the majority of consumers searching online to evaluate businesses, bad reviews about your business can gravely affect their purchasing decision. This is why it is critical to monitor your online reputation and take a plan of action to aggressively monitor your reputation as well as make sure you look better than the competition.

  • Build a directory presence – There are many “directories” on the internet that have almost put the traditional “Yellow Pages” out of business. Sites like Yelp, Angie’s List, Yellow Book, Kudzoo, Merchant Circle, and many others. These are not only directories, but review pages as well. Having a presence on these pages is critical. We’ll make sure you have a directory presence on highly visited directory sites. A plus to this, is these sites are commonly found when people do a search for your services on Google, Bing, and Yahoo. When combine reputation marketing and SEO for a company, in addition to getting their website and Facebook pages on page one, we also work to get these on page one, so our companies can be on the first page multiple times.
  • Hide Negative Reviews – Any reviews 3 stars and below will not be posted anywhere at all… but you and your client will still be sent emails, yours letting you know some damage control is needed, and the client will get one asking them to contact you so you can remedy the problem. This is reputation damage control at its finest… you don’t want one person who has a chip on his shoulder (or a competitor!) hurt your reputation.

 

  • Custom Marketing Materials – We build you a portal online where you can order custom biz cards, popups and other materials pre-designed with your company graphics. You choose which materials you need and can order them directly through the site. You can mail these postcards to your clients after the job is done, have your people leave them with a business card, or display these in your place of business. They ask the clients to go leave you reviews, and provide them with QR codes they can grab with their cell phones that take them directly to your review sites.  It’s another tool to separate you from the competition.

 

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